The Initiative enables inherently frugal hemp projects worldwide to start up and quickly thrive. Our goal is to create tens, then hundreds and thousands of local hemp-based value chains through a viral campaign to disrupt the current global status of the hemp industries in the transition towards a new paradigm via a 5-step process:
3) Best Practices
Exploration of local opportunities and the designing of theoretical local hemp value chains among farmers, processors, marketers and retailers — and delineating the roles of each. Tailoring of specific business plans to specific local markets.
Focusing on specific market opportunities to help establish the most promising startups, and then nurturing those startups to best meet local demand for the plant’s wide range of uses, concentrating initially on a) food processors, marketers and sellers; b) the construction industry including homeowners, suppliers, architects, contractors, commercial and public building owners and managers, local governments, real estate agents, masons, carpenters and insulation installers.
Establishing best practices for managing networks of professional partners including training them in easily accessible and affordable solutions and tools, and setting economic models that deliver equitable returns and profits to the enterprises.
Development of marketing and product offers, and priming the local market in order to make the value chain fully functional on a field-to-market basis as quickly as possible.
Expanding the Tool Box of low-cost machines, tools and facilities to support local hemp value chains. Providing funding and in-kind support for launching actual hemp businesses.